The Flavor Map is going to be the new Crumbl Secret Menu. The Flavor Map originally depicted the Mystery Cookies which later evolved into Hometown Picks. The rebrand of the Secret Menu is nothing more than a new play on the old Crumbl Mystery Cookie Map.
The Crumbl Cookies app has been through many iterations through the years. From July of 2022 to March of 2024 there was a Mystery Cookie Map. Mystery Cookies ended and Crumbl added the Flavors Map to the App. There has been a lot of confusion as to what is on the Flavor Map because there are Hometown Picks, Customer Picks and Testing Picks. In June 2025, most people are simply looking at any map they can find to figure out where the Dubai Chocolate Brownie is available.
